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Press Releases
For Immediate Release
Date: April 9, 2004
Contact: Liz Lloyd, Marketing Communications Manager
Phone: 800.871.8909 ext. 109
TREK Diagnostic Systems Presents Exciting New Products at ASM 104th General
Meeting
Cleveland, Ohio – April
9, 2004– TREK Diagnostic Systems will present its exciting, new products, VersaTREK® Automated
Microbial Detection System and SWIN (Sensititre® for Windows) Software, at the 104th
American Society for Microbiology General Meeting in New Orleans, LA May 24-26,
2004.
TREK has been assigned booth #819.
“The theme for TREK at this years ASM is on delivering “New Products”,
witnessing our “Energy” and seeing and observing our “Single Focus” on
automated microbiology,” commented
Les Stutzman, Director of Global Marketing. “For TREK, the proof is in our excellent products
delivered on time and which meet the needs of the microbiology community. Stop by our booth to
experience the New Energy in Microbiology and witness our Single Focus – it’s electrifying!”
VersaTREK
features the latest technology in automated microbial detection systems and allows laboratories
to conduct four tests on a single platform: blood culture, sterile body fluid culture,
Mycobacteria
detection and M. tuberculosis susceptibility testing. Designed for the best value, versatility,
and ease of use, VersaTREK offers unique VorTrexing™ agitation, enhanced ergonomics, utilizes
TREK’s “Any
Bottle anywhere Concept”, and features Microsoft® Windows-based software with one-touch
access to all patient information and reports. VersaTREK provides better recovery, simple ease
of use, improved patient care, and greater value, making it the best solution for the demanding
challenges
of the diagnostic laboratory.
SWIN Software is the new, user-friendly, one-touch package that
streamlines laboratory workflow. SWIN features an intelligent and customizable Expert System
to permit appropriate intervention
for organisms with unusual resistance patterns. The new software package also offers unique
and easy
export of data results to EXCEL or ACCESS to ensure antibiogram compliance with current and
future NCCLS recommendations, and distinct, color-coded identification parameters to allow
immediate recalculation of results, reducing labor and saving costs.
In true New Orleans flavor,
TREK will offer visitors to our booth a free taste of Café DuMonde
via coupons that can be redeemed after they participate in a product demonstration. The coupons
entitle convention delegates to an order of “beignets and beverage of choice” served
in a take home souvenir mug. Since 1862, Cafe Du Monde has been the meeting place for lovers
of New Orleans'
most delicious coffee and beignets.
Founded in January 1999, TREK Diagnostic Systems is a global manufacturer and distributor
of automated systems and consumable products for the microbiology diagnostic laboratory.
Signature product lines include VersaTREK®, ESP®, Sensititre®, alamarBlue®,
para-JEM®, YeastOne®, onSite®, and TREK Lab Services. TREK is committed to delivering
the highest quality products and services to clinical, pharmaceutical, and veterinary diagnostic
laboratories worldwide.
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